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Tag Archives: traditional students
Flying Blind: National Graduation Goals and Adult Student Retention
Chris Tilghman
Associate Vice President
Program Development
InsideTrack
The Western Association of Schools and Colleges (WASC) recently cited a mid-sized private university in California for failing to benchmark undergraduate student retention levels against those of similar universities or against nationally available norms. The trouble is that this university exclusively serves adult and professional students through its main campus and online programs. As such, it faces the same problem that most universities serving nontraditional students face: where can benchmarks of student success for working adult students be found?
Were this institution serving primarily traditional, fulltime students, such a… Continue reading
Connecting With Prospective Students
Catherine Sloan
Program Development Coordinator
InsideTrack
In 10 years of coaching college students — those who are already enrolled as well as prospective students who are deciding where and whether to attend college — I’ve observed a lot about the traditional student’s behavior and mindset. The key to turning prospective students into enrolled students is to form early and meaningful connections with students that let them know you have their best outcomes in mind, and are working to help them get off to a strong start in college that will lead to long-term success and satisfaction. Here… Continue reading
Whose Students Are They, Anyway?
Bill McClure
Executive Director of Continuing and Professional Education
University of Massachusetts—Amherst
With the rapid growth in higher education continuing education programs, especially online, the number of students, in-turn, is growing too. It seems that this is causing an interesting identity issue for these students as well as for the university. Whose label, brand, moniker should be placed on these ‘other’ students?
The use of term “continuing education (CE) student” seems to be the most common term applied to these ‘other’ university students. They might come to the campus, they could be in online courses, they might… Continue reading








